Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

History

Never Give Up Day, born in 2019, emerged from the passionate belief in the resilience of the human spirit. Yet, it wasn’t until 2022 that its significance soared to national recognition. With resounding endorsement, numerous city mayors in the United States and Canada officially proclaimed August 18 as Never Give Up Day.

This momentous proclamation transformed the day into a nationwide celebration, rallying support across borders. Today, 137 major cities in the US and Canada have officially recognized August 18 as Never Give Up Day. This historic alliance signifies an unparalleled wave of solidarity and inspiration, underscoring the relentless pursuit of dreams and the unwavering spirit of perseverance.

This celebration, etched into the calendars of nations, symbolizes the indomitable human will and the triumph of perseverance against adversity. Never Give Up Day stands as a global beacon of hope, fostering unity, resilience, and unwavering determination.